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Customer Success Stories

TALENT ACQUISITION BLUEPRINT

The Silicon Valley Company That Reimagined Insurance, Uses Tech to Reinvent Recruiting

Esurance, founded in 1999, was among the first insurance companies to sell directly to consumers online, completely upending the staid industry that traditionally sold insurance through a large network of advisors in storefront offices, and through employer-sponsored plans. The organization changed the business of insurance by using technology as its competitive advantage to identify and engage consumers directly.

Today, recruiters follow the same roadmap to attract the best and brightest employees: combining flexible technology and mobile experiences with a customer-centric approach to offer careers that inspire, challenge and reward. Since every candidate is either an existing, or a potential Esurance customer, delivering a simple hiring experience drives recruitment for the company. As Kristi Robinson, head of talent acquisition (TA) explains, “we view our candidates as our customers.” That approach helped Esurance grow from just a handful of employees to more than 3,000 associates in just two decades, now backed by Allstate.

32 days
Achieved an average time-to-fill of 32 days

36 points
Improved candidate experience net promoter score by 36 points year-over-year

11,000
Knowledge associates