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Learn more Talk to salesThe #1 ATS in market share, our cloud-based recruiting software is built for both commercial and large, global employers.
Learn more Talk to salesAttract the best talent for your business with powerful, on-brand career websites that excite candidates and drive engagement.
Learn more Talk to salesBuild talent pipelines, engage candidates with multi-channel marketing campaigns, and use machine learning to automatically surface the right talent for the job.
Learn more Talk to salesEmpower candidates with automated self-service, qualification screening, and interview scheduling through an AI-enabled digital assistant.
Learn more Talk to salesSimplify employee onboarding with automated processes that maximize engagement and accelerate productivity.
Learn more Talk to salesCompliment your sourcing and engagement efforts with award-winning lead scoring and advanced campaign personalization.
Learn more Talk to salesImprove employee experience, retention, and reduce internal talent mobility friction with the iCIMS Opportunity Marketplace.
Learn more Talk to salesVerify skills with game-changing levels of automation and simplicity to improve the quality of hire at scale.
Learn more Talk to salesModernize, streamline, and accelerate your communication with candidates and employees.
Learn more Talk to salesTransform the talent experience by showcasing your authentic employer brand through employee-generated video testimonials.
Learn more Talk to salesGet robust analytics that help you make sense of your data and illuminate your talent pool.
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December 9, 2019 
3 min read
It’s beginning to look a lot like a strong season for retailers. Although the traditional holiday shopping season – typically between Thanksgiving and Christmas – has six fewer days this year, the National Retail Federation (NRF) predicts holiday retail sales during November and December will increase by about 4% compared to 2018, totaling approximately $730 billion. Despite a downturn in manufacturing and slowing in overall economic growth, the U.S. consumer remains resilient due to record-low unemployment, wages growing faster than inflation, a strong stock market, and healthy consumer confidence.
This season, the story is not just how much Americans shop; instead, it’s simply about how they shop. Retailers like Amazon continue to reengineer the customer experience by offering free one-day shipping on millions of items. According to the NRF’s Annual October Holiday Consumer survey, 56% of Americans plan to shop online this season, and 73% plan to use their smartphone or tablet to make a purchase. With technology assuming a greater role in retail as much as any other industry, it’s no surprise that web developers have seen the fastest growth in job openings this year.
Retailers are applying what they’ve learned about consumers to their job candidates through recruitment software such as texting and AI-powered chatbots. This helps employers fill open positions in proportion to their latest sales forecasts, but many candidates see benefits as well. According to an iCIMS survey, 86% of Americans agree that it’s beneficial to receive text messages during the job application process.
iCIMS data confirms that employers are ramping up in anticipation of the holiday season, with a 13% increase in retail job openings through October of this year, as well as a 7% increase in new hires, with more expected in November and December. In addition to staffing stores and traditional retail positions, companies are strengthening their tech workforce to ensure they provide a seamless online shopping experience.
Retail hiring for the 2019 holiday season is higher than 2018 for both part-time and full-time workers.
To meet consumers’ anticipated holiday shopping demands, here are a few tips for employers:
Want to learn more about the state of retail recruitment for the 2019 holiday season? Download and share our latest infographic, ‘Tis the Season for Retail Holiday Hiring.
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