The War for Talent is going to have winners and losers, and we all want to hire a winning team. In such a competitive environment, an outstanding employment brand is required to attract the best and brightest. While most talent acquisition professionals know in theory that a company’s employment brand is key, few really analyze the candidate experience as the most important element of your brand.
Here’s what you need to know: 46% of candidates rate their candidate experience applying for jobs as poor to very poor.And worse, 64% said that they share information about their candidate experience via social media. With this in mind, you definitely want your company to be perceived as candidate-friendly.
Just a few negative candidate reviews can dissuade candidates from applying to your company. Even if you have more positive feedback than negative, critical reviews tend to stick in candidates’ minds longer than good reviews. And make no mistake - critical reviews are being spread far and wide with the help of social media.
Do you weigh the presence or absence of "thank you" notes when considering candidates?
Recruitment Advertising Strategies to Improve Applicant Quality and ROI
October 1, 2014 - 1:00PM EDT
Organizations need to be strategic with their recruitment advertising and employment branding to improve applicant quality
and improve ROI of recruitment advertising dollars spent. Make your advertising dollars go further by leveraging the best
combination of recruitment marketing tools for your specific business needs. Learn more about realizing a ROI through the
value of niche job board posting, recruiting with social media, employee referral programs and career microsites.
Onboarding Strategies to Engage and Retain Key Hires
October 8, 2014 - 1:00PM EDT
Once a key hire has been made, organizations must have a strong onboarding program in place in order to increase new hire
productivity and keep key hires engaged. By creating best-in-class onboarding programs you can personalize the onboarding
process to get new hires started off on the right foot, fostering employee engagement even before the employee starts their new job.